Wix Studio vs Wix Classic: Key Differences and Benefits for Your Web Design Needs
- Gigi Dayan
- Oct 31
- 3 min read
Choosing the right website builder can shape your online presence and impact your business growth. Wix offers two main platforms: Wix Classic and Wix Studio. Both have their strengths, but understanding their differences helps you decide which fits your needs best. This article compares Wix Studio vs Wix Classic, highlighting their features, advantages, and who benefits most from each. We also explain why Wix Studio stands out for advanced design and responsiveness, and how working with a Wix Studio designer can speed up your website creation.
Differences Between Wix Studio and Wix Classic
Wix Classic is the original Wix website builder, known for its drag-and-drop simplicity and a wide range of templates. It suits users who want to build a website quickly without deep technical knowledge. Wix Studio, on the other hand, is a newer platform designed for more complex projects. It offers enhanced design flexibility, better responsiveness, and advanced features tailored for professional designers and developers.
Wix Classic
User-friendly drag-and-drop editor
Large template library with customizable options
Built-in SEO tools and app market
Suitable for small businesses, portfolios, and personal sites
Limited control over responsive design and advanced animations
Wix Studio
Advanced design and layout tools
Full control over responsiveness for all devices
Supports custom code and integrations
Collaboration features for teams and designers
Ideal for agencies, professional designers, and complex websites
Advantages of Each Platform
Both platforms have clear benefits depending on your project scope and skill level.
Advantages of Wix Classic
Easy to use for beginners
Quick setup with ready-made templates
Affordable pricing plans
Large community and support resources
Good for simple websites without heavy customization
Advantages of Wix Studio
Greater design freedom with pixel-perfect control
Enhanced responsiveness ensures sites look great on any device
Ability to add custom code and advanced animations
Collaboration tools speed up team workflows
Better suited for clients needing unique, branded experiences
Who Each Platform Is Best For
Choosing between Wix Studio vs Wix Classic depends on your goals, skills, and project complexity.
Wix Classic fits small business owners, freelancers, and hobbyists who want a straightforward website without technical hassle.
Wix Studio is best for professional designers, agencies, and businesses requiring custom designs, advanced features, and responsive layouts.
If you want to upgrade from Wix Classic to Wix Studio, you gain access to more powerful tools that let you create a truly unique website tailored to your brand.
Why Wix Studio Offers Advanced Design and Responsiveness
Wix Studio was built to meet the demands of modern web design. Unlike Wix Classic, which relies on fixed templates, Wix Studio allows designers to control every element’s position, size, and behavior across devices. This means your website will look polished on desktops, tablets, and smartphones without awkward resizing or layout breaks.
The platform supports advanced animations and interactions that engage visitors and improve user experience. It also integrates with custom code, giving developers the freedom to add unique functionality beyond standard Wix features.
This level of control helps businesses stand out online with websites that are not only beautiful but also fast and easy to navigate on any screen.
How a Professional Wix Studio Designer Helps Speed Up the Process
Building a website with Wix Studio requires design skills and technical know-how. A professional Wix Studio designer understands the platform’s capabilities and can create a site that meets your goals efficiently.
Working with a certified Wix Studio designer means:
Faster project completion thanks to expert knowledge
Custom designs that reflect your brand identity
Responsive layouts that work seamlessly on all devices
Access to advanced features without trial and error
Ongoing support and updates as your business grows
For example, GigiMagine is a Wix Studio Certified designer based in Los Angeles. With extensive experience in Wix Studio, GigiMagine helps clients upgrade their websites from Wix Classic to Wix Studio, delivering tailored designs that improve user engagement and conversion rates.
Summary of Wix Studio vs Wix Classic
| Feature | Wix Classic | Wix Studio |
|--------------------------|-----------------------------------|-----------------------------------|
| Ease of use | Beginner-friendly | Requires design experience |
| Design flexibility | Limited to templates | Full control over layout and style |
| Responsiveness | Basic | Advanced, device-specific control |
| Custom code support | No | Yes |
| Collaboration tools | No | Yes |
| Best for | Small businesses, personal sites | Agencies, professional designers |
Choosing the right platform depends on your website needs. Wix Classic is great for simple, quick setups, while Wix Studio offers the tools needed for complex, custom projects.
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